We're putting together 40 of "The Best Digital Marketing Campaigns in the World", spanning search, social media, e-mail, affiliate, mobile and more from around the globe. There will be a lot of award winners, but we're also looking at campaigns that stayed under the awards radar, but delivered spectacular results.

Readers of "Understanding Digital Marketing" are always telling us how valuable they found the case studies at the end of each chapter, helping them to visualise how the concepts we explored in the book could be applied in real-world situations, and in turn how they could use some of them in their own marketing efforts. A book full of case studies seemed the next logical step.

The book is due for delivery to Kogan Page in the next couple of months, and will be hitting the shelves later this year... there'll be more news here as we have it -- so follow our RSS feed if you want to keep up-to-date, and / or follow @UDigital on Twitter.

Here's their summary:

With coverage of digital strategy, search engines, measurement, e-mail, social media, online PR and affiliate marketing, it is one of the most comprehensive yet easy-to-read books on digital marketing available.

You can read the full review on The Marketer website....

Damian Ryan & Calvin Jones

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The world of digital media is changing at a phenomenal pace. Its constantly evolving technologies, and the way people are using them, is transforming not just how we access our information, but how we interact and communicate with one another on a global scale.

Understanding Digital Marketing, publishing in January 2009, looks at the world of digital marketing: how it got started, how it got to where it is today, and where the thought leaders in the industry believe that it is headed in the future. The book will show you, in a practical and comprehensive way, how to harness the power of digital media and use it to achieve the utmost success for your business, now and in the future.

Read more...

“This book provides the reader with a unique overview of our industry history, principles and practices. Inspirational thoughts but also very detailed and concrete examples making it a very useful tool for any marketers wanting to understand our digital world!”

Alain Heureux, President, IAB Europe

“A great read that goes far beyond marketing, illuminating the very nature of life in the digital age! Marketers, media analysts, educators - everyone - should read this book if they want to understand the present and manage the future to create business strategies that will truly work in the digital marketplace.”

Dr. Jason Ohler, teacher, speaker and writer in the field of educational technology (including Taming the Beast, Then What? and Digital Storytelling in the Classroom.)

“The seismic shift in marketing expenditure to digital makes this book a must for today’s marketers. It takes us on a road map to success demonstrated though a practical understanding of the various elements of digital marketing supported with a series of excellent case histories.”

Colin Lloyd, former CEO of the Direct Marketing Association.

If we've missed anyone -- and it's entirely likely that we both have, our apoligies and sincere thanks go to you all.

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Buy direct and save

You can save 10% on the cover price by buying it direct from publisher Kogan Page's website.

Or try these leading online retailers

• Buy at Amazon.co.uk or Amazon.com
• Buy at WH Smiths
• Buy at Waterstones
• Buy at Borders

He was previously chief executive officer and founder of ICAN, Ireland's most successful online advertising agency and the creator of several other media businesses. His achievements include:

*The launch of over 50 magazine titles in a publishing career spanning 21 years

*The development of several award programmes for the emerging digital media sector

*Learning to play guitar to a "reasonably annoying" standard!

You can reach Damian using this contact form.

Some of the highlights of Calvin's chequered career include:

• Working as a marine biologist on Sherkin Island, West Cork, Ireland.
• Running a taco-vending business on the streets of San Luis Potosi, Mexico with Irish and Californian partners.
• Walking away from a promising corporate management role to travel the world.
• Listening to the morning traffic report while contemplating the 20 second commute (10 seconds flat-out) to the office.
• Giving his children the gift of time, while they still want it.

You can contact Calvin via this link, through his blog, on LinkedIn, or follow him on Twitter!